Sunday, 26 February 2012

How to Price Your Product or Service Effectively

By Priscilla Fox


One of the primary factors for making any product successful and increase sales is to get the pricing right. There are several things to think about when you're considering what price should go with your product and how this could maximize your conversion rates. This article will delve into three tips you can use to set the right price for your product that will improve returns.Street Smart Profits

Take some time to compare how your product stands up to what your competitors are offering and see if yours is better in some way. If you can answer yes then you're able to charge a higher price for the better value. But it's important you know exactly how your product is different to the one your competitor is selling. Is your product offering better features? Larger number of benefits? Higher quality of information? Does your product offer your audience more quality? These questions will guide you towards a price that will be tolerable for your customers.Senuke X

Does your product offer more value, better features or extra benefits over your competition? If yes, you're able to deliver great value so you're within your rights to charge higher prices. By offering higher value at a higher price you'll stand out from the competition, but you'll still show customers that your product offers more value. Anybody that's going to pay more for your service will realize that in order to get higher value, they will have to shell out the bucks.

Lastly, watch what kind of special deals or discounts your competitors are offering their prospects. This gives you a chance to tweak your own offer to make sure yours is a better deal. Keeping up to date with your competition will help you understand their strategy when it comes giving away any kind of discounts. The object of this is to use their strategy to find ways to bring more exposure to your own product. Your competitors could have a distinct edge over you if you ignore this tip, so spend them time and make sure your product offers better value.

By now it should be clear just why it's so important to set the right price for your product from the start. Adjusting the price in order to boost sales is ultimately counterproductive. You can enjoy greater profits overall when you set the right price from the start.




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